![Teaser Image on Romance and Relationships](jpg/hero-1440x620-1.jpg)
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Powering content discoverability and distribution
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Overview
Is having billions of hours of TV shows, movies, sports, music and podcast content available at any time too much of a good thing? Only if audiences can’t search for the content they want or discover new things they’re going to love.
Covering 80+ countries and 35 languages, Gracenote provides the definitive collection of metadata and imagery powering advanced content distribution, navigation, search and discovery capabilities that connect audiences to content. With comprehensive metadata and IDs, Gracenote helps content distributors, owners and creators scale efficiencies, drive consumption, enhance viewing experiences and extract the most value from their programming.
![An image on Content Discovery cycle for Gracenote ID](png/infographic1-3.png)
What is a Gracenote ID?
Gracenote IDs are unique identifiers for music, TV, movies, sports and podcasts that are deployed throughout the global entertainment ecosystem. These unique IDs link data assets related to media like descriptions, genres, artists, imagery and program availability by platform.
![Gracenote ID - unique identifiers for music, TV, movies, sports and podcasts](png/infographic22dff.png)
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Video
TV & movie data
Curated imagery
Streaming, VOD & linear TV details
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Audio
Music recognition
Music & podcast data
Links between audio & video content
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Sports
Sports scores & stats
League, team & player info
Links between sports data & video content
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Automotive
Radio station data
Music recognition
Combines audio, sports & video content
Gracenote IDs and data fuel today’s complex and expanding global content ecosystem, empowering content creators, programmers, marketers and distributors to drive more value from media content across the lifecycle.
The Gracenote Difference
Helping entertainment providers derive maximum value from content
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Content development
Understand, manage and analyze content catalogs and inform decision-making to develop successful programming.
![Top Gun and other movie meta images](jpg/content-distribution.jpg)
Content distribution
Inform and label content licensing and streamlined distribution to video viewing and discovery services globally.
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Content discoverability
Empower audiences to easily find and engage with audio and video content across streaming, on-demand and linear platforms.
Featured content
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How to scale your video content distribution strategy
Learn how to build a scalable, resilient video content distribution strategy with three tips that can help guide networks, publishers and platforms.